Public affairs
Since 2024, Nicole has served as the Head of Communications and Sustainability for the Consulate General of Sweden in New York. In this role, she manages Sweden’s public affairs and digital presence in New York, with specific portfolio leadership in antitrafficking, LGBTQIA+ rights, youth mental health, sustainable fashion, building decarbonization, and transatlantic security.
Her favorite project of the year is the NYC Midsummer Festival, co-organized with the Battery Park City Authority, which is the largest Midsummer celebration outside of Sweden.
Take a peek at some of her other favorite Public Affairs projects below!
NYC Swedish Midsummer
2026 marked a historic year for the Consulate's 28th-annual Midsummer celebration, breaking attendance records to officially become the largest Midsummer celebration in the world.
With an estimated 10,000 attendees, 12 sponsors, 20 vendors, and hours of arts and culture programming (including folk music with traditional Maypole dances, marionette theatre, FIFA activations, and an iconic sunset DJ set), Nicole proudly managed the pre-festival production including fundraising, vendor and artist procurement, and strategic communications. The day-of onsite logistics were managed by the mighty team at the Battery Park City Authority.
King Carl XVI Gustav of Sweden at New York Climate Week 2025
Nicole collaborated with the Billion Oyster Project on logistics, and with the Royal Court of Sweden on the press strategy, ahead of the King of Sweden's visit to NYC for Climate Week 2025. The visit included a trip to Governor's Island to tour the future site of the New York Climate Exchange to learn more about the Billion Oyster Project's marine preservation efforts in New York harbor.
Zlatan Ibrahimovic lights the Empire State Building ahead of the FIFA 2026 Final
The night before the 2026 FIFA World Cup final match in New Jersey, Swedish soccer legend and FOX Sports broadcaster Zlatan Ibrahimovic lit up the Empire State Building in blue and yellow. Nicole collaborated with the ESB and with Zlatan's management team to draft digital content and coordinate press outreach.
Penn Badgley's "Can We Talk?" panel event at the Swedish Residence
Nicole joined "Can We Talk" co-founders Penn Badgley (Gossip Girl; You) and psychotherapist Dr. Nura Mowzoon to produce a panel event with the NYC Department of Youth and Community Development discussing links between effective communication with young people, supportive social services for at-risk youth, and the prevention of youth gang involvement.
