DIGITAL COMMUNICATIONS

Nicole has managed government, corporate, and personal social media accounts. Her experience spans copywriting, paid ads, website design, newsletter distribution, and Adobe Suite proficiency for the pre- and post-production phases of content creation.

Currently, she manages @swedennewyork for the Consulate General of Sweden in New York. From 2022-2024, she managed @UKinNewYork for the British Consulate General in New York.

Strategic Communications for Viral Moments

To promote the Swedish Consulate's annual Midsummer festival in Battery Park, Nicole designed the communications strategy, focusing on Instagram reels. Several of the reels gained over 1 million views, driving engagement and followers to the Consulate's channels.

Shortform Digital Content for Brand Identity

As the Digital Lead for the British Consulate General of New York, Nicole launched the social media series BritsonBromptons. In the series, the Consul General and other diplomats biked through New York City, exploring iconic NYC landmarks with British ties.

This episode featured Christmas shopping at Tea & Sympathy, a British restaurant in the West Village with a companion shop featuring imports from the UK.

TV Streaming Ad for Sales Conversions

As the Associate Creative Director and Lead Video Editor of Pop On Veneers, Nicole scripted, filmed, and edited this advertisement which ran on Hulu, CNN's streaming service, and other TV-streaming platforms.